The public messaging surrounding Meta’s flashy smart glasses hasn’t exactly gone in the company’s favor.
The camera-equipped devices have garnered a reputation for allowing shady individuals to record strangers without their consent, garnering them the memorable pejorative of “pervert glasses.”
So when Wired revealed in June that Meta had silently added facial recognition code to the smart glasses — stoking fears that the creepy glasses could be used to identify people on the street based on biometric data — that simmering distaste grew into a major PR disaster for the company.
Meta has ever since vehemently denied that it was planning on ever releasing the tech, a feature dubbed “NameTag.” That’s despite its CTO Andrew Bosworth happily describing those plans in excruciating detail in public and arguing it would be a “great feature” — mere days after calling Wired‘s bombshell reporting “absolutely dishonest.”
