We certainly wouldn’t blame you for having completely forgotten that last year, Elon Musk tried to reinvent Wikipedia because he thought it was too woke.
In October, his AI startup xAI launched Grokipedia, named after its AI chatbot. The encyclopedia stole human-written and edited pages from Wikipedia wholesale and ran them through a large language model, which also fielded user-submitted edits, to better reflect Musk’s contorted worldviews.
The site was hardly an exemplary of objectivity. It was quickly found to heavily cite an infamous neo-Nazi forum as a source of information, desperately tried to paint Tesla’s Cybertruck as a successful and desirable electric pickup truck, and validated Musk’s favorite conspiracy theories. But it was a major cultural moment, garnering countless stories in the media and discussions on podcasts over Musk’s attempt to control the spread of information.
Perhaps unsurprisingly, the desperate attempt to twist the largest online encyclopedia in human history into an extension of an almost-trillionaire’s bigoted mind appears to have ground to a screeching halt — and, damningly, barely anybody seems to have noticed.
