On July 27, a billboard went up in San Francisco advertising an AI service called ChatTJB. But the “AI” powering the service, as noted in a small disclaimer on the billboard, isn’t artificial intelligence. It’s a self-avowed “average individual” named Tucker Bryant, who manually answers user queries by way of a chatbot-like interface.
An “About” page for the service defines the process as “artisanal intelligence, handcrafted by a single human being.” Or, in other words: just talking to a guy.
Bryant, a Stanford graduate and former Google employee who now works as an artist and speaker, is clear that the project isn’t designed to be anti-AI. But in an interview with Futurism, he explained that he was inspired to create ChatTJB after his romantic partner introduced him to the phrase “cognitive surrender” — a term introduced in a University of Pennsylvania study which found that AI users are overwhelmingly likely to blindly trust the advice of chatbots, even when AI-generated responses are incorrect. It resonated: Bryant felt he’d personally experienced the phenomenon during his own interactions with chatbots, so he cooked up ChatTJB as a satirical way to infuse inconvenience and unpredictability back into a chatbot-like experience.
It’s “this idea that we often, or increasingly, trust LLM outputs so easily that we stop bringing our own creativity or critical thinking into the responses we receive, and over time that weakens our ability to be fully-functioning, sovereign human beings in the world,” Bryant mused. “I thought it would be fun or interesting to create an experience that looks like the LLMs we trust a lot — that I, at least, have fallen prey to the trap of over-trusting at times — but where the experience, rather than being this super futuristic thing I think we all felt the first time we saw those cool tokens streaming on ChatGPT, would be just a really average or bad experience.”

