The VP of a humanoid robotics company was in for a surprise after finding that a Wired article pointed out something extremely unsettling about the company’s robot fingers.
Last week, Wired published a piece on Norwegian-American startup 1X and its Neo humanoid robot with an otherwise uncontroversial thesis: Though the marketing around Neo is decidedly carnal, its hands are impressive, matching and in some ways exceeding the dexterity of a human’s.
During the latter half of the article, Wired‘s Boone Ashworth noted a distinctly sensual pattern emerging in the company’s marketing materials: “smooth jazz plays in the background of a soft, warmly lit video. The robo digits curl around a wine glass, turn off a light, unzip a jacket, and gently fondle some grapes.”
“Not to kink shame, but this is a strange strategy for selling a robot that can also become a portal for human operators to peer into and interact with the things in your home,” Ashworth wrote, referring to the fact that the Neo will have remote human operators to start.

