Last week, a mother in Utah named Kalie Robins took to Instagram to post what she felt was an “innocent” video of herself and one of her two young daughters singing in the car. Her daughter’s face was visible, but Robins hadn’t said her name. None of her existing Instagram and Facebook posts on the account, she told Futurism, publicized the names of her children.
When she returned to the same video later, which had been cross-posted on Facebook, Robins discovered that Meta’s built-in AI was offering a suggestion: that she investigate the identity of the child in the backseat.
“Who’s the child passenger?” read the Meta AI’s suggested prompt, talking about her daughter.
Robins, who detailed her dystopian experience in a viral Instagram video, decided to engage with the Facebook AI feature to see what would happen. To her horror, it coughed up a detailed response that named not only her daughter who was pictured in the video, but her other daughter as well. It did so, seemingly, by cross-referencing information from her Facebook page with other posts on Meta platforms going back years — information largely shared not by Robins, but by family members including excited grandparents.

